Yes, Dish TV has launched it’s operations in Sri Lanka, offering forty seven channels in various genres for Sri Lankan Rupee 249 plus taxes per month.
The set top box is priced at Sri Lankan Rupee 3,990, which is inclusive of the 27.5 per cent telecommunication levy, the monthly charge per subscriber will be Sri Lankan Rupee 317.
Dish TV has invested about $4.5 million in the venture so far and is offering two months free subscription, which includes thirteen Sinhalese channels, six Tamil channels, four devotional channels, two English news channels and a clutch of Indian channels, among others.
Apparently there would be an additional investment of about $2 million in the near future. Dish TV Lanka is a joint venture company between Dish TV and local partner Satnet Pvt. Ltd.
While Dist TV holds seventy percent stake, their local partner Satnet Pvt. Ltd. has thirty.
Dish TV Lanka is set to compete with Dialog TV, which is a subsidiary of telecom major Dialog Axiata, that dominates the Sri Lankan pay TV market.
Dish TV is one of the oldest and most powerful direct to home platforms. It’s been almost a decade that it had begun it’s operations and has turned profitable at the net level for both the financial year and the quarter ended March 31, 2015.
In fact, it has become the first Indian direct to home operator to achieve this landmark.
In fact, Dish TV posted a net profit of Rs 03.1 crore for the fiscal, as against a net loss of Rs 157.6 crore in the year ago period.
One needs to congratulate the entire team at Dish TV on withstanding all odds and putting up a strong show against it’s worthy competitors in the Indian pay DTH sector.
Here’s wishing Dish TV Lanka all the best.
Dish TV has added yet another feather in it's cap as it has become the first Indian direct to home (DTH) company to bat in overseas land. Yes, Dish...2.0