September 19, 2014, saw the release of Yash Raj Films Daawat-e-Ishq and Khoobsurat produced by Disney and Anil Kapoor Productions. After the end of its first week, both the films have fallen flat at the Box Office.
Yash Raj Films did all that they could to promote Daawat-e-Ishq and even organised a food yatra but then all this could not add up to collections of the movie.
Daawat-e-Ishq starring Aditya Roy Kapoor and Parineeti Chopra, was a slow starter, did pick up marginally but then with a very bad word of mouth, the movie managed to collect only Rs 20.70 crore nett at the Indian Box Office.
Prior to the release of Daawat-e-Ishq, Aditya Roy Kapoor has made tall claims about being able to shoulder solo hero projects. Well with the fate of Daawat-e-Ishq, the truth is in front of us.
Coming to Khoobsurat, well the movie had a huge pre-release buzz and a lot of credit should be given to Fawad Khan for that. With a strong fan following of Fawad Khan, many people were expected to catch it in cinema halls, but going by the movie’s earnings it seems like the movie buffs were not that excited about Khoobsurat that also stars Sonam Kapoor.
Though Khoobsurat had terrible day one it managed to pick up as the days went by and has managed to collect approximately Rs 19.59 crore nett at the Indian Box Office; which is way below what was expected out of this one.
Surprising, Khoobsurat has had a better word of mouth as compared to Daawat-e-Ishq.
Today, September 26, 2014 saw the release of about eight films – 3 A.M., Balwinder Singh…Famous Ho Gaya, Beyond – The Third Kind, Chaarfutiya Chhokare, Dear v/s Bear, Desi Kattey, Meinu Ek Ladki Chaahiye and last but not the least Mumbai Delhi Mumbai.
With non of these films promising good business at the Box Office, there is still hope for both Daawat-e-Ishq and Khoobsurat.
Next week, October 02, 2014 will see the release of Bang Bang; till then lets hope that both the films will be able to collect some more money.
September 19, 2014, saw the release of Yash Raj Films Daawat-e-Ishq and Khoobsurat produced by Disney and Anil Kapoor Productions. After the end of it...1.0