Bombay Velvet had a huge release as it was screened in about two thousand six hundred screens. The film has proved to a disaster at the ticket window, as a lot of shows either went empty or were cancelled.
The film opened to dull collections and remained there. It even failed to jump much on Sunday. The losses on the film will be of the magnitude never seen before for a Hindi film.
The film had a disastrous day one – Friday (May 15, 2015) and it managed to collect about Rs 05.20 crore nett, on day two – Saturday (May 16, 2015) it managed to collect about Rs 05.10 crore nett and on day three – Sunday (May 17, 2015) it managed to collect about Rs 05.80 crore nett; thus making it a total of about Rs 16.10 crore nett at the end of it’s first weekend.
As per the trend, the recovery of the film from all revenues, theatrical, television and music, will struggle to hit maximum Rs 25 crore.
The cost of Bombay Velvet has been estimated to be about Rs 120 crore plus, which means a near Rs 100 crore loss to the makers of this one, a benchmark that would be tough to surpass in the years to come.
After Besharam and Roy, this is the third flop in line for Ranbir Kapoor and we do hope that things should change for him with films like Tamasha and Jagga Jasoos.
Coming to Phantom Films, well year 2015 has not been a good year for them so far. They have had releases like NH10, Hunterrr and the very recent Bombay Velvet. All these films have performed below average and have not been able to rake in the kind of monies that was expected.
However, later this year, one will get to see Vikas Bahl’s Shaandaar, starring Shahid Kapoor, Alia Bhatt, Pankaj Kapur and Sanjay Kapoor, followed by Abhishek Chaubey’s Udta Punjab that stars Shahid Kapoor, Alia Bhatt, Kareena Kapoor from the same production house.
Let’s hope that both these films starring Shahid Kapoor and Alia Bhatt will do some good to their tarnished image.
May 15, 2015, shall go down in the history of Bollywood and the entire credit for this should be go to Anurag Kashyap and his ambitious project Bombay...0.5