Taylor Swift is once again in the news and this time around for posting an open letter to Apple Music entitled To Apple, Love Taylor explaining why she’s holding back her latest album, 1989, from the new Apple Music streaming service.
“Three months is a long time to go unpaid, and it is unfair to ask anyone to work for nothing. I say this with love, reverence, and admiration for everything else Apple has done.” this pretty much sums up the tone of her letter.
She is very clear that all the artists should be paid by Apple if they are playing their music and rightfully so. Taylor Swift is correct in asserting that Apple isn’t paying out money to labels for that trial period.
Taylor Swift went on to stress that her criticism is not about her, but rather an attempt to stand up for emerging artists and songwriters.
“This is about the new artist or band that has just released their first single and will not be paid for its success. This is about the young songwriter who just got his or her first cut and thought that the royalties from that would get them out of debt,” wrote the pop star.
She went ahead and praised Apple for moving the music industry towards a goal of paid streaming and urged the company to change its Apple Music policy before the service launches on June 30, 2015.
In the open letter to the company posted on Tumblr, she has stated that other musicians, writers and producers are afraid to speak out against Apple because of its enormous consumer reach.
The last time Taylor Swift made headlines about streaming music was in November 2014, when she removed her back catalogue from Spotify after the company refused to let her restrict her music to only paying subscribers.