He is controversial, he is sexy, he has the abs to die for and he has women do weak in their knees; well we are talking about the twenty year old hit maker, Justin Bieber, who is now the face and body of Calvin Klein Underwear.
Justin Bieber, who appears shirtless in the commercial, has put his briefs on display as he posed with the thirty one year old Dutch model Lara Stone.
The pop star seems to view this campaign as an opportunity to redeem his somewhat tarnished public image.
He had earlier stated that he’s been a longtime fan of the brand and have worn their jeans and underwear for a while, so this is kind of like a dream come true. This is the beginning of an exciting new year for him personally and professionally and being a part of this campaign should be a fantastic opportunity and experience for the talented star.
Justin Bieber has taken on his first high-fashion campaign and getting loads of support from his everyone, including his girlfriend, Hailey Baldwin!
Calvin Klein dropped a new, six-second ad on its Twitter and it features none other than Justin Bieber wearing only his Calvins, of course. The shirtless Bieber shows off his drumming skills in the short ad, but you never see his face!
Other celebrities who have participated in Calvin Klein media campaign are, Kendall Jenner, Fergie and Miranda Kerr.
The brand previously announced that for its Fall 2014 Calvin Klein Jeans and Calvin Klein Underwear would be brought together in one global advertising campaign featuring supermodel Lara Stone and male model Matt Terry.
There wasn’t any mention of Justin Bieber at the time, but it looks like it didn’t need to because we get to see him now!
With this campaign, Justin Bieber is set to give Mark Wahlberg a tough competition who till date has been the best Calvin Klein model.
He is controversial, he is sexy, he has the abs to die for and he has women do weak in their knees; well we are talking about the twenty year old hit ...3.0