The diva pulled off the tricky look with a bright lip colour and a simple hair do.
“The feeling of being among the best of the best is only felt with Filmfare. My support to Filmfare has always been the same. They never settle for less and it’s always incredible to be included among the best of the best.” stated Priyanka Chopra at the press meet.
Varun Berry, Managing Director of Britannia Industries Ltd., was also preset at the meet and stated, “Britannia is happy to announce its association with the Filmfare Awards 2014 as title sponsor. The event will bring together two things that every Indian loves, good food and good cinema.”
As the Filmfare Award reaches the landmark 60th year, it does so in partnership with the globally iconic brand – Britannia. Both Britannia and Filmfare are not only household names but leaders in their respective fields.
It the sixty year journey, A. R. Rahman leads with the highest number of the Filmfare Awards, twenty nine, followed by Kamal Haasan and Gulzar at twenty each. Dilwale Dulhania Le Jayenge, Black and Devdas have been the most successful films at the Filmfare Awards and have managed to collect ten awards each.
The Black Lady too has changed over time; from a 5 kilogram hand crafted bronze trophy to a golden one at the 50th anniversary.
A diamond-studded trophy, the 2500th piece, was given away to A. R. Rahman in 2012.
In 2013, gold plating at the base of the trophy was done to mark the centenary of Indian Cinema and a year later, keeping up with the advent of 3D in films and 3D printing technology in real life, Filmfare took a futuristic leap. All the trophies that year were 3D printed.
The 60th Britannia Filmfare Awards will be held on January 31, 2015 at the Yash Raj Studios, Andheri, Mumbai.
Priyanka Chopra attended the press meet for the 60th Britannia Filmfare Awards looking stunning in a boxy bell sleeve sequined and embroidered Dolce &...2.5